Leading Indicators

There are two main types of indicators that we use to measure products. The most common method is to build something and then measure how effective the product was at achieving its goals. These are lagging indicators because they’re only available once the investment in the product has happened and its built to a degree where it’s available to users. Thus they are expensive. The second method is focusing on metrics which can predict whether what you’re thinking about building is viable....

November 20, 2021